Luckily, I also got to be involved in the promotional stage, which allowed me and several colleagues/students to come up with a graphics-driven video for the event. I was responsible for the end title sequence, which had to be based on the poster from that year:
Breaking down the elements:
The final video is available here:
An animated break-down of my work can also be seen on the 2012 Title and Motion graphics showreel at 00:06 (first break-down).